Planet China

Just ask

When it comes to repositories of data on China, Baidu must rank second only to the government. The country’s dominant internet search engine has a unique position to capture what interests 457 million Chinese netizens. In recognition of this, a new blog called Baidu Beat was launched last week to analyse some of the more interesting trends. An early conclusion: marital infidelity is the major preoccupation for Chinese women. Of the most popular search phrases on Baidu Knows last year “What should I do if my husband is cheating on me?” ranked second and “What should I do if I am secretly in love with a married man?” was number three. And if it’s not cheating, online gaming is the other problem killing relationships, it seems. Another of the top 10 most asked questions: “How can I stop my boyfriend playing Defense of the Ancients and Pro Evolution Soccer?”. According to Baidu Beat: “Every year addictive computer games manage to shatter an uncountable number of Chinese romances.”


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