Ricardo Reyes, Tesla’s head of global communications, speaks to media at the Shanghai Auto Show. Responding to news of disappointing sales for the electric carmaker, Reyes added that China had taught the firm “that success isn’t granted to you just because you are successful elsewhere”. He said that his biggest challenge is dispelling misconceptions: “Three or four months ago I was still answering questions like, ‘If I drive the Model S into a river, will I get electrocuted?’ And that was from serious reporters.”
© ChinTell Ltd. All rights reserved.
Exclusively sponsored by HSBC.
The Week in China website and the weekly magazine publications are owned and maintained by ChinTell Limited, Hong Kong. Neither HSBC nor any member of the HSBC group of companies ("HSBC") endorses the contents and/or is involved in selecting, creating or editing the contents of the Week in China website or the Week in China magazine. The views expressed in these publications are solely the views of ChinTell Limited and do not necessarily reflect the views or investment ideas of HSBC. No responsibility will therefore be assumed by HSBC for the contents of these publications or for the errors or omissions therein.