Treasury Wine Estates Asia head Robert Foye tells the Australian Financial Review that he sees “big” growth in the Chinese wine market. The Australian firm is targeting middle class drinkers with ‘affordable’ wines such as Wolf Blass Yellow Label. Foye estimates China will overtake the UK as TWE’s third biggest profit contributor within five years.
© ChinTell Ltd. All rights reserved.
Exclusively sponsored by HSBC.
The Week in China website and the weekly magazine publications are owned and maintained by ChinTell Limited, Hong Kong. Neither HSBC nor any member of the HSBC group of companies ("HSBC") endorses the contents and/or is involved in selecting, creating or editing the contents of the Week in China website or the Week in China magazine. The views expressed in these publications are solely the views of ChinTell Limited and do not necessarily reflect the views or investment ideas of HSBC. No responsibility will therefore be assumed by HSBC for the contents of these publications or for the errors or omissions therein.